Devilbiss

BROCHURE | SOCIAL CONTENT | MICROSITE

Devilbiss approached us to sell their new spray gun to automotive refinishers. However, we saw the opportunity to create something much bigger for the brand, by using the gun as a launchpad.

We came up with a new brand platform which appealed to their audiences’ artistic egos. The gun’s impressive specification was revealed in a more interesting and emotive way.

The DV1 went on to become their best-selling product.